Sunday, November 10, 2013

Microsoft Gears of War Super Video Ad

As part of the Super Creative Video Ad Challenge, brands and advertisers have been invited to submit Super Pre-Roll and Super Pre-Roll Takeover units to be judged.


Here's one unit from the Microsoft Gears of War campaign I worked on.

Watch it HERE and give it 5 stars.



 The ad is age-gated, prompting users to enter their DOB after engaging with the overlay to gain access to the extra content. The engagement slate contains a gallery, is full of social features, and allows for a user to control a soldier and shoot apart the ad.

Tough Mudder


My friend completed the Tri State Tough Mudder in Englishtown, New Jersey last month, and did so with my GoPro on his head.  Although the battery died before the end, I was able to edit some of the footage.
This highlight real includes jumping through fire, swimming in under barbed wire, and lots of mud.