I'll be working as a production freelancer for Digitas in Philadelphia starting March 29th.
Click here to go to the main website for Pamm Productions (this is just the blog portion).
Wednesday, March 24, 2010
Tuesday, March 23, 2010
Monday, March 15, 2010
Search Engine Marketing
Here is an interesting blog about SEM (Search Engine Marketing) and the need for a website to "create value or die."
SEM
What is it: The strategy of having your website appear first in google searches and having a widespread Internet presence.
Why do I care: "With most customers today going first to the web before making any major purchase decision, you need to make sure they are finding, and choosing, you!"
-ANLA of Louisville, Kentucky
How: Get a lot of visitors and a lot of links to your site.
1. Create valued content
-write copy, produce videos, create applications, post pictures....anything viral or useful that would make users want to link to your site
2. Create a conversation with the user so they feel valued.
-correspond via comments/forums/personal messages
-incorporate a social network
-interaction
-have users create content for the site
3. Use valued or easily remembered words
A. your domain name
-purchase all variations of the name (.org, .tv, .net) and redirect them to the same place
B. website title
-your html title tag is one item that google uses to determine its search
C. meta tags
-list key words in your meta tags in the html, google uses these keywords for their search too
-use independent meta tags for different pages
4. Keep it user friendly
-easily navigable design
-no information overload
SEM
What is it: The strategy of having your website appear first in google searches and having a widespread Internet presence.
Why do I care: "With most customers today going first to the web before making any major purchase decision, you need to make sure they are finding, and choosing, you!"
-ANLA of Louisville, Kentucky
How: Get a lot of visitors and a lot of links to your site.
1. Create valued content
-write copy, produce videos, create applications, post pictures....anything viral or useful that would make users want to link to your site
2. Create a conversation with the user so they feel valued.
-correspond via comments/forums/personal messages
-incorporate a social network
-interaction
-have users create content for the site
3. Use valued or easily remembered words
A. your domain name
-purchase all variations of the name (.org, .tv, .net) and redirect them to the same place
B. website title
-your html title tag is one item that google uses to determine its search
C. meta tags
-list key words in your meta tags in the html, google uses these keywords for their search too
-use independent meta tags for different pages
4. Keep it user friendly
-easily navigable design
-no information overload
Thursday, March 4, 2010
Tatnall Swimming
Here is a video for the DIAA state championships for boys and girls swimming & diving. Here it is on Tatnall's site.
Tatnall Swimming from Chris Pamm on Vimeo.
Wednesday, March 3, 2010
Tatnall Ice Hockey
Here is a video that documents the Tatnall School ice hockey team and the state championship game. The game was played this past Friday (2/26/10). Click here to see it on Tatnall's website.
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